Font examples



Font examples
Time:  

  •   Formal
  • Intelligence
  • Classic, clear
  • Used in formal letters, text books , books
  • Sophisticated, high brow
  • Old fashioned – traditional , reputation history
  •   Associated with academia / being educated
  • Serious + informative
  •   Gravitas – weighty serious depth


 Arial/ Calibri:

  • -          Simple , clean easy to read accessible, taking action.
  • -          Informal – lacks seriousness
  • -          Modern, contemporary, new , exclusive

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